Snapshot
November 06, 2014

Bank of America signs on as official sponsor for Boston Red Sox

Participating in this sponsorship deal:

Bofa logo Boston red sox 416x416

About Sponsor:

Bank of America Corporation , an American multinational banking and financial services corporation, is the largest bank holding company in the United States by assets, and the second largest bank by market capitalization. Headquartered in Charlotte, North Carolina; Bank of America serves clients in more than 150 countries and has a relationship with 99% of the U.S. Fortune 500 companies and 83% of the Fortune Global 500. The company is a member of the Federal Deposit Insurance Corporation and a component of both the S&P 500 Index and the Dow Jones Industrial Average.

About Property:

The Boston Red Sox are a professional baseball team based in Boston, Massachusetts, and a member of Major League Baseball’s American League Eastern Division. Founded in 1901 as one of the American League's eight charter franchises, the Red Sox's home ballpark has been Fenway Park since 1912. The "Red Sox" name was chosen by the team owner, John I. Taylor, around 1908, following previous Boston teams that had been known as the "Red Stockings". They played in eleven World Series, third most of any team remaining in one city, after the New York Yankees and the Saint Louis Cardinals. They won seven of these, also third most of any team remaining in one city, again after the New York Yankees and Saint Louis Cardinals.

Activation Locations
Read More
Bank of America today announced that it has extended and enhanced the company's sponsorship of the Boston Red Sox through 2015. In addition to maintaining the company's designation as the "Official Bank of the Boston Red Sox," the new, eight-year agreement entitles the bank to use the team's marks in all of the bank's affinity credit card advertising and marketing.
Read more at newsroom.bankofamerica.com »
Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional
People
<2>View Deal Makers Signup as Professional