Snapshot
October 08, 2019

Borden signs on as official sponsor for Dallas Mavericks

Participating in this sponsorship deal:

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About Sponsor:

Borden Milk Products L.P. is a privately held American corporation owned by the Dallas, Texas-based Milk Products LLC, a subsidiary of Grupo Lala.

About Property:

The Dallas Mavericks are a professional basketball team based in Dallas, Texas. They are members of the Southwest Division of the Western Conference of the National Basketball Association (NBA), and the reigning NBA champions, having defeated the Miami Heat in the 2011 NBA Finals.

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DALLAS, Oct. 8, 2019 /PRNewswire/ -- Borden, one of America's favorite dairy companies founded in 1857, has entered into an official partnership with the Dallas Mavericks and American Airlines Center in an exciting move to bring venue guests nutritious options for game and event nights. As part of this partnership, the AAC will now sell milk for the first time ever.Dallas Mavericks Point Guard Jalen Brunson and Borden Dairy's Elsie the Cow toast to a new partnership.More
Read more at https://finance.yahoo.com »
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