Milwaukee, Wis. – On the heels of a record year for the brand,Calypso, originator of the flavored lemonade category, today announced its partnership with the Automobile Racing Club of America (ARCA) and Track Enterprises to become the official title sponsor for the 2020 ARCA Menards Series national event at Lucas Oil Raceway in Indianapolis, Indiana. This year’s race will be known as the “Calypso Lemonade 200” and is scheduled for Friday, July 3, 2020.