April 11, 2016
Clif Bar signs on as official sponsor for RideLondon

Participating in this sponsorship deal:

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Clif Bar & Company, the makers of CLIF® Bar energy bar, today announced a three-year sponsorship agreement as the Official Sports Energy Bar and Gel Supplier of the 2016 Prudential RideLondon beginning this year. Billed as the ‘World’s Greatest Festival of Cycling,’ Prudential RideLondon will see more than 100,000 participants cycle more than three million miles over the weekend of 30-31st July 2016.
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