February 13, 2018
Dr Pepper Snapple Group signs on as official sponsor for Major League Baseball

Participating in this sponsorship deal:

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PLANO, Texas and NEW YORK, Feb. 13, 2018 /PRNewswire/ -- Snapple and Major League Baseball (MLB) announced today a new partnership, with Snapple becoming the Official Tea and Juice Drink of MLB beginning with the 2018 season. The two-year partnership supplies Snapple with marketing and activation rights across MLB special events including All-Star Week, the Postseason and World Series, as well as other key moments during the season. As part of the sponsorship, Snapple and MLB will be releasing a new, baseball themed product that will be offered for a limited time. Dozens of "Snapple Facts" about Baseball will also be placed underneath bottle caps and Fanatics, MLB's Official E-Commerce Partner, will create a special merchandise offer to be found on select Snapple products.
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