Snapshot
June 29, 2018

Dyehard Fan Supply signs on as official sponsor for Arkansas Razorbacks

Participating in this sponsorship deal:

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About Sponsor:

Dyehard Fan Supply, an event and retail merchandise experience and e-commerce company formed and managed by Teall Capital

About Property:

The Razorbacks, also known as the Hogs, are the names of college sports teams at the University of Arkansas in Fayetteville, Arkansas. The term Arkansas Razorbacks properly applies to any of the sports teams at the university. The Razorbacks take their name from the feral pig of the same name. The University of Arkansas student body voted to change the name of the school mascot in 1910 to the Arkansas Razorbacks. The Arkansas Razorbacks are the only major sports team in the US with a porcine nickname, though the Texas A&M–Kingsville Javelinas play in Division II.

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WINSTON-SALEM, N.C., June 29, 2018 /PRNewswire/ -- The University of Arkansas has selected Dyehard Fan Supply, an event and retail merchandise marketing and e-commerce company, as the official merchandiser for the school's athletic program in a new, multi-year agreement. Dyehard will handle e-commerce, game day/event merchandising, and permanent, on-site store merchandising for Razorback Athletics beginning July 1, 2018. The relationship with Arkansas marks the first partnership with a Power 5 program for Dyehard where a university is taking advantage of the full breadth of expertise Dyehard has to offer with e-commerce, on-site and at event capabilities.Loyal football fans cheer on the game at Arkansas' Donald W. Reynolds Razorback StadiumMore
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