November 06, 2014
FedEx signs on as official sponsor for French Open

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Press ReleasesPARIS, France - 15 May 2002 - Federal Express Corp. ("FedEx Express"), the world's largest express transportation company, and the French Tennis Federation announced today an exciting five year deal making FedEx an Official Sponsor of the French Tennis Open. The agreement was signed by Robert W. Elliott, President, FedEx Europe, Middle East & Africa and Christian Bîmes, French Tennis Federation President, at Roland Garros, the home of French tennis.The sponsorship entitles FedEx to a number of core sponsorship rights. This includes displaying its distinctive brand around the tennis courts during the French Open championship, to be held this year between May 27 and June 9, 2002. More specifically, the agreement gives FedEx exclusive international carrier rights of Roland Garros products sold through the French Open website.Commenting on the sponsorship deal, FedEx's President Europe, Middle East and Africa, Robert W. Elliott said, "We are pleased to be associated with this global sport and historic stadium which closely reflect FedEx's core values of precision, anticipation, speed and service. We believe the Roland Garros Tournament, watched by an estimated three billion TV viewers and 113 television channels throughout the world, is an excellent platform to promote the FedEx brand. We plan on developing a variety of powerful marketing programmes and initiatives around the tournament that will target our key audience." "Today's announcement illustrates FedEx's continued investment in top, global sports as part of its marketing and communication strategy. FedEx has been involved with Formula One for the past five years and in January 2002, signed a new contract with the BMW WilliamsF1 Team."Christian Bîmes, President of the French Tennis Federation, remarked, "We are honoured to have another truly global brand and Fortune 500 mainstay corporation as a sponsor. We are proud to display their logo as we prepare for one of the worlds greatest tennis tournaments, the 2002 French Open."Mr. Bîmes added, "This agreement is in line with our marketing strategy aiming at associating a limited number of Top French and International corporations, leaders in their business, with the French Open and national yearly programs developed by the Federation to promote the game of Tennis."FedEx Express, a subsidiary of FedEx Corp., connects areas that generate 90% of the world's gross domestic product in 24-48 hours with door-to-door, customs-cleared service and a money-back guarantee. The company's unmatched air route authorities and infrastructure make it the world's largest express transportation company, providing fast, reliable and time-definite transportation of more than 3.2 million items to 211 countries each working day. FedEx Express employs approximately 145,000 employees and has more than 45,800 drop-off locations, 640 aircraft and 44,500 vehicles in its integrated global network.
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