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September 06, 2019
Ford signs on as title sponsor for Wisconsin Badgers

Participating in this sponsorship deal:

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MADISON, Wis. – University of Wisconsin Athletics and its multimedia rightsholder, Badger Sports Properties of Learfield IMG College, announced today that the Varsity Club Level at Camp Randall Stadium will take on a new name this football season — “Ford Varsity Club” — due to a new commitment by the Wisconsin Ford Dealers.
Read more at https://www.learfield.com »
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