Snapshot
August 17, 2017

Franklin Group signs on as official sponsor for James Madison Dukes

Participating in this sponsorship deal:

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About Sponsor:

Franklin Group, headquartered in Brooklyn, New York develops marketing strategies and premium collateral for hospitality, printing, and promotional purposes.

About Property:

The James Madison University Dukes (aka The U) is the name given the athletics teams of James Madison University, in Harrisonburg, Virginia. The name "Dukes" is derived from Samuel Page Duke, the university's second president. JMU is a charter member of the Colonial Athletic Association, which sponsors sports at the NCAA Division I level. In football, JMU participates in the Football Championship Subdivision (FCS) of Division I, formerly known as Division I-AA. The university mascot, Duke Dog, is frequently seen at all sporting events, and the school colors are royal purple and gold. JMU has won two NCAA national championships, tied for third most among Virginia colleges and universities.

Activation Locations
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NEW YORK, NY – Franklin Group looks to Learfield to develop a deeper presence within the collegiate athletics landscape as the two unveil a four-year partnership providing Franklin Group access to multiple collegiate institutions Learfield represents nationwide.
Read more at www.learfield.com »
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