March 27, 2019
Gamestop signs on as naming rights partner for CompLexity Gaming

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GRAPEVINE, TEXAS (March 27, 2019) – True to the core of its promise of giving “Power to the Players”, GameStop is announcing today a lineup of strategic partnerships in the esports space, including an alliance with Complexity Gaming, one of North America’s most elite and longest standing esports organizations, where GameStop will serve as the title sponsor of the team’s new state-of-the-art  headquarters at The Star in Frisco, Texas. This business move is part of a broader company strategy to engage in the esports arena to help bring videogame culture and consumer experiences to life.
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