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November 06, 2014

Irn-Bru signs on as official sponsor for Scottish Professional Football League

Participating in this sponsorship deal:

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About Sponsor:

Irn-Bru is a Scottish carbonated soft drink, for long advertised as "Scotland's other national drink" . It is produced in Westfield, Cumbernauld, North Lanarkshire by A.G. Barr of Glasgow, since moving out of their original Parkhead factory in the mid-1990s, and at a second manufacturing site in Mansfield, England. In addition to being sold throughout the United Kingdom, Barr's Irn-Bru is available throughout the world and can usually be purchased where there is a significant community of people from Scotland. Innovative and sometimes controversial marketing campaigns have kept it as the number one selling soft drink in Scotland, where it competes directly with global brands such as Coca-Cola and Pepsi.

About Property:

The Scottish Professional Football League (SPFL) is the association football league system in Scotland, beginning with the 2013–14 season. The system was formed in June 2013 following a merger between the Scottish Premier League and the Scottish Football League.[1][2] The chief executive of the SPFL is Neil Doncaster.

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The agreement between AG Barr and the SPFL means that IRN-BRU’s long-standing association with the national game will continue, having already enjoyed six years as title sponsor of the Scottish Football League.
Read more at www.dailyrecord.co.uk/sport/football/football-news/scottish-professional-football-league-toast-2334372.com »
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