LS Tractor signs on as presenting sponsor for South Boston Speedway
Participating in this sponsorship deal:
About Sponsor:
LS Tractors is an engineering company. It is a division of LS Cable in South Korea. The group was originally part of the LG conglomeration, and was known as LG Tractors and LG Cable, respectively.
About Property:
South Boston Speedway or "SoBo" is a short track located just outside South Boston, Virginia, U.S.A.. SoBo is located approximately 60 miles (97 km) east of another area familiar to most NASCAR fans, Martinsville. It is owned by Mattco, Inc, the Mattioli family trust that owns Pocono Raceway, with longtime general manager Cathy Rice operating the track. NASCAR's Sprint Cup Series has not raced at the track since 1971; however, NASCAR's Busch Series (now Xfinity Series) raced here into the new millennium. After the NASCAR Busch Series left the schedule, the NASCAR Craftsman Truck Series competed at SoBo for a couple years. The NASCAR K&N Pro Series East and Whelen Southern Modified Tour now hold events here, and SoBo continues to play a part in the NASCAR family hosting Whelen All-American Series late model and CARS X1-R ProCup events. Some of the better known graduates of South Boston's Saturday night weekly events include Jeff Burton, Ward Burton, Elliott Sadler, Stacy Compton, and the Bodine brothers (Todd, Geoff and Brett). Danville, Virginia driver Wendell Scott, the first African-American driver to compete at NASCAR's highest level, also raced in Modified Division events here.