Snapshot
November 06, 2014
MasterCard signs on as official sponsor for SFX Entertainment

Participating in this sponsorship deal:

Mastercard logo.svg Data?1415811188
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PURCHASE/NY – NEW YORK/NY – August 5, 2014 – MasterCard (NYSE:MA) and SFX Entertainment (NASDAQ: SFXE) today announced a multi-year global partnership that will bring innovative technology solutions to the SFX platform and further strengthen MasterCard’s commitment to being an experiential brand in music and entertainment. Acting as a technology partner, MasterCard will simplify the way hundreds of millions of electronic dance music (EDM) fans worldwide can access SFX events, engage with content and connect with their community. Through its Priceless platform, MasterCard will also create surprise and delight experiences for fans, starting this fall.
Read more at newsroom.mastercard.com »
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