Merrill Lynch signs on as presenting sponsor for Senior Bowl
Participating in this sponsorship deal:
About Sponsor:
Merrill Lynch[1] is the wealth management division of Bank of America. With over 15,000 financial advisors and $2.2 trillion in client assets it is the world's largest brokerage.[2] Formerly known as Merrill Lynch & Co., Inc., prior to 2009 the firm was publicly owned and traded on the New York Stock Exchange under the ticker symbol MER. Merrill agreed to a purchase by Bank of America on September 14, 2008, at the height of the 2008 Financial Crisis.[3] It ceased to exist as a separate entity in January 2009.[4]
About Property:
The Senior Bowl is a post-season college football exhibition game played in Mobile, Alabama which showcases the best NFL Draft prospects of those collegiate players who have completed their eligibility. First played in 1950 in Jacksonville, Florida, the game moved to Mobile's Ladd Peebles Stadium the next year. Produced by the non-profit Mobile Arts & Sports Association, the game is also a charitable fund-raiser benefiting various local and regional organizations with over US$5.9 million in donations over its history.