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February 20, 2019

Mezcal El Silencio signs on as official sponsor for Los Angeles Galaxy

Participating in this sponsorship deal:

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About Sponsor:

El Silencio is a premium mezcal headquartered in Santa Monica, California and marketed to a new breed of taste-makers, out-of-the-box thinkers, and creative drinkers.

About Property:

The Los Angeles Galaxy are an American professional soccer team, based in the Los Angeles suburb of Carson, California, which competes in Major League Soccer , the top professional soccer league in the United States and Canada. It is one of the ten charter clubs of MLS, and the league's second most-decorated club, after D.C. United.

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LOS ANGELES, Feb. 20, 2019 /PRNewswire/ -- Five-time MLS Cup champions, the LA Galaxy and the team's home stadium, Dignity Health Sports Park, named Mezcal El Silencio, a specially crafted, Los Angeles-based mezcal label, as a strategic new partner. The multi-year agreement, brokered by AEG Global Partnerships, makes Silencio the exclusive mezcal of both the multi-use sports stadium and the Los Angeles MLS team. Additionally, Silencio will be named an official partner across four iconic Los Angeles music venues operated by AEG Presents, including: The Roxy Theater, The Shrine Auditorium & Expo Hall, The Fonda Theater and The El Rey Theater. Silencio is the first mezcal ever to strike a partnership of this kind with a professional sports team, solidifying the brand's position as a creative leader in the mezcal category.
Read more at https://www.prnewswire.com »
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