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May 23, 2017

Nabisco signs on as official sponsor for Lady Antebellum

Participating in this sponsorship deal:

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About Sponsor:

Nabisco is an American manufacturer of cookies and snacks. Headquartered in East Hanover, New Jersey, the company is a subsidiary of Illinois-based Mondelez International. Nabisco's plant in Chicago, a 1,800,000-square-foot production facility at 7300 S. Kedzie Avenue, is the largest bakery in the world, employing more than 1,500 workers and turning out some 320 million pounds of snack foods annually.

About Property:

Lady Antebellum is an American country music group formed in Nashville, Tennessee in 2006. The group is composed of Hillary Scott (lead and background vocals), Charles Kelley (lead and background vocals, guitar), and Dave Haywood (background vocals, guitar, piano, mandolin).

Read More
Nabisco signs on as sponsor for Lady Antebellum
EAST HANOVER, N.J., May 23, 2017 /PRNewswire/ -- As summer BBQ season heats up, snacking leader NABISCO, a Mondelēz International brand, is teaming up with seven-time GRAMMY Award-winning group Lady Antebellum to take delicious snacks, including iconic cookie and cracker brands like OREO, RITZ, CHIPS AHOY! and TRISCUIT, among others, on the road as the band launches their YOU LOOK GOOD WORLD TOUR, presented by NABISCO. Kicking off May 26, the sponsorship is part of NABISCO's broader "Remix Your BBQ" multi-brand integrated campaign encouraging families to reinvent the classic grilling experience and switch up backyard gatherings with new flavors, snacks and traditions.As summer BBQ season heats up, snacking leader NABISCO, a Mondelēz International brand, is teaming up with seven-time GRAMMY Award-winning group Lady Antebellum to take delicious snacks, including iconic cookie and cracker brands like OREO, RITZ, CHIPS AHOY! and TRISCUIT, among others, on the road as the band launches their YOU LOOK GOOD WORLD TOUR, presented by NABISCO.More
Read more at https://finance.yahoo.com »
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