New Holland signs on as official sponsor for Canadian Curling Association
Participating in this sponsorship deal:
About Sponsor:
New Holland is global full range manufacturer of agricultural machinery founded in New Holland, Pennsylvania. New Holland agricultural products include tractors, combine harvesters, balers, forage harvesters, self propelled sprayers, haying tools, seeding equipment, hobby tractors, utility vehicles and implements, as well as grape harvesters. The company was founded in 1895 in New Holland, Pennsylvania; it was acquired by Sperry in the 1970's, then Ford in 1986 and by Fiat in 1991, becoming a full line producer. Since 1999, New Holland is a Brand of CNH (NYSE: CNH) and part of Fiat Industrial. New Holland equipment is manufactured all around the world; the current administrative headquarters are in Turin, Italy with New Holland, Pennsylvania serving as the headquarters for North America and home of the largest hay tools production facility in the world. With 18 plants spread globally, as well as six joint ventures in the Americas, Asia and Middle East, the corporation is present in 170 countries worldwide.[1]
About Property:
The Canadian Curling Association is a Canadian organization responsible for encouraging and facilitating growth and development of the sport of curling. The CCA is associated with more than a dozen provincial and territorial curling associations across the country.