Snapshot
November 06, 2014

Panasonic signs on as official sponsor for Major League Soccer (MLS)

Participating in this sponsorship deal:

Data Mls logo

About Sponsor:

Panasonic Corporation , formerly known as Matsushita Electric Industrial Co., Ltd. , is a Japanese multinational consumer electronics corporation headquartered in Kadoma, Osaka, Japan. Its main business is in electronics manufacturing and it produces products under a variety of names including Panasonic and Technics.

About Property:

Major League Soccer is a professional soccer league based in the United States and sanctioned by the United States Soccer Federation . The league is composed of 19 teams — 16 in the U.S. and 3 in Canada. MLS represents the top tier of both the American and Canadian soccer pyramids.

Read More
At a time when renewing corporate sponsors is no guarantee, Major League Soccer has completed a three-year extension with Panasonic to remain the league’s official consumer electronics partner.
Read more at www.sportsbusinessjournal.com »
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