Papa John's signs on as official sponsor for Chicagoland Speedway
Participating in this sponsorship deal:
About Sponsor:
Papa John's Pizza is an American restaurant company. It runs the third largest take-out and pizza delivery restaurant chain in the world, with headquarters in Jeffersontown, Kentucky, a suburb of Louisville.
About Property:
Chicagoland Speedway is a 1.5 miles tri-oval speedway in Joliet, Illinois, USA, southwest of Chicago. The speedway opened in 2001 and currently hosts NASCAR racing including the opening event in the 2011 Chase for the Sprint Cup. Until 2011, the speedway also hosted the IZOD IndyCar Series, recording numerous close finishes including the closest finish in IndyCar history. The speedway is owned and operated by International Speedway Corporation and located adjacent to Route 66 Raceway.
The track has previously served Chicago-based chains Giordano's Pizza at its concession stands and Connie's Pizza in its suites. But Papa John's has signed the track's first official marketing deal with a pizza chain, according to Chicagoland Speedway President Scott Paddock, who touts the value of a major brand helping to promote the track to its customers.
Read more at www.chicagobusiness.com »
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