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March 02, 2016

Pepperidge Farm signs on as official sponsor for Radio Disney Music Awards

Participating in this sponsorship deal:

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About Sponsor:

Pepperidge Farm is a commercial bakery in the U.S. founded in 1937 by Margaret Rudkin, who named the brand after her family's property in Fairfield, Connecticut, which in turn was named for the pepperidge tree, Nyssa sylvatica. It is based in Norwalk, Connecticut. In 1961, it was acquired by Campbell Soup Company.

About Property:

In 2002, the first Radio Disney Music Awards premiered. Radio Disney Music Awards, held at L.A.'s Nokia Theatre Live, will feature 11 categories with 3-5 nominees that fans will be able to vote for over 4 weeks beginning Friday, March 15, 2013. All Nominees will participate in competition resulting in the winners being named on Saturday April 27th, 2013 at the Award show.

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Disney Media Sales and Marketing will connect its clients with music's biggest event for families -- the 2016 Radio Disney Music Awards (RDMA) -- through sponsorships spanning television, digital, mobile and social platforms. The brands sponsoring both the Disney Channel and Disney XD premiere event telecasts are: BAND-AID® Brand Adhesive Bandages, Cheddar Goldfish® crackers, KRAFT® Macaroni and Cheese Shapes, and Star Stable.
Read more at finance.yahoo.com »
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