Disney Media Sales and Marketing will connect its clients with music's biggest event for families -- the 2016 Radio Disney Music Awards (RDMA) -- through sponsorships spanning television, digital, mobile and social platforms. The brands sponsoring both the Disney Channel and Disney XD premiere event telecasts are: BAND-AID® Brand Adhesive Bandages, Cheddar Goldfish® crackers, KRAFT® Macaroni and Cheese Shapes, and Star Stable.