Popchips signs on as official sponsor for Decoded Fashion: The Fashion Hackathon
Participating in this sponsorship deal:
About Sponsor:
Popchips is a brand of potato chip that are cooked using high pressure instead of being fried or baked, and are claimed to contain less than half the fat of conventional fried potato chips. The company is rated by Forbes as among America's top 20 most promising companies in 2011.[1] Forbes also reports that investors in the company include celebrities Ashton Kutcher, David Ortiz, Jillian Michaels and Sean Combs.[2] For events: <a href="mailto:[email protected]">[email protected]</a>.
About Property:
For the first time, 200 developers from will come together for a Hackathon competition based on building and launching an app that solves a challenge in the Fashion & Retail industry. Hackers will join Fashion & Retail leaders to discuss the industry’s pain points, opportunities for new products and partnerships. The goal? Have a cool app launched by America’s most influential Fashion organization — the CFDA — for a cash prize. The top 3 teams will receive 10 days of mentorship, learning how to cater the tech pitch to a fashion-minded audience - skills that are useful to all Tech founders pitching to clients and prospect partners in this field. On Feb. 14, at Mercedes-Benz Fashion Week, one of the world’s top Fashion stages, the teams will present on the runway to a panel of Fashion judges.