Puma SE, officially branded as PUMA, is a major German multinational company that produces high-end athletic shoes, lifestyle footwear and other sportswear. Formed in 1924 as Gebrüder Dassler Schuhfabrik by Adolf and Rudolf Dassler, relationships between the two brothers deteriorated until the two agreed to split in 1948, forming two separate entities, Adidas and Puma. Puma is currently based in Herzogenaurach, Germany.
Valencia Club de Fútbol is a Spanish football club based in Valencia, Spain. They play in La Liga and are one of the most successful and biggest clubs in Spanish Football and European Football. Valencia have won six La Liga titles, seven Copa del Rey trophies, two Fairs Cups which was the predecessor to the UEFA Cup, one UEFA Cup, one UEFA Cup Winners' Cup and two UEFA Super Cups. They have also reached two UEFA Champions League finals in a row, losing to La Liga rivals Real Madrid in 2000 and then to German club Bayern Munich on penalties after a 1–1 draw in 2001. Valencia were also members of the G-14 group of leading European football clubs. In total, Valencia have reached seven major European finals, winning four of them.