ReplyBuy enables teams, clubs and venues to connect with their fans in real-time via mobile and also allows fans to purchase tickets to games or events instantly with a simple "reply" text message. As of October 2015, the company has raised to $2.6 million in outside financing.
The Richmond Spiders represent the University of Richmond, a member of the NCAA's Division I and a member of the Atlantic 10 Conference for all sports except football and women's golf, which participate as members of the Colonial Athletic Association.