Revlon signs on as title sponsor for Revlon Run/Walk For Women
Participating in this sponsorship deal:
About Sponsor:
Revlon, founded in 1932, is a global color cosmetics, hair color, beauty tools, fragrances, skincare, anti-perspirant deodorants and beauty care products company whose vision is Glamour, Excitement and Innovation through high-quality products at affordable prices. Revlon(R) is one of the strongest consumer brand franchises in the world. Revlon's global brand portfolio includes Revlon(R) color cosmetics, Almay(R) color cosmetics, Revlon ColorSilk(R) hair color, Revlon(R) beauty tools, Charlie(R) fragrances, Mitchum(R) anti-perspirant deodorants, and Ultima II(R) and Gatineau(R) skincare.
About Property:
The Revlon Run Walk is a 5k race running and walking event that is important to cancer survivors and those who want to contribute. Two run/walk events are held annually in Los Angeles, California and New York City and often attended by famous people. All of the proceeds are used to help fight cancer, specifically women's cancers such as breast cancer, ovarian cancer, and uterine cancer through awareness, research, patient counseling, and outreach programs. Money is raised through sponsor donations, runner pledges, and outside public support via text message and social media.