Rite Aid signs on as official sponsor for Revlon Run/Walk For Women
Participating in this sponsorship deal:
About Sponsor:
Rite Aid (NYSE: RAD) is a drugstore chain in the United States and a Fortune 500 company headquartered in East Pennsboro Township, Pennsylvania, near Camp Hill.[4][5] Rite Aid is the largest drugstore chain on the East Coast and the third largest drugstore chain in the U.S. Rite Aid began in 1962 as a single store opened in Scranton, Pennsylvania called Thrif D Discount Center. After several years of growth, Rite Aid adopted its current name and debuted as a public company in 1968. Today, Rite Aid is publicly traded on the New York Stock Exchange under the ticker RAD. Rite Aid reported total sales of USD $24.3 billion in fiscal year 2008. In 2008, its market capitalization dropped to under $500 million. As of 23 February 2012, the market capitalization of Rite Aid was about $1.4 billion. [6] Its major competitors are CVS and Walgreens.
About Property:
The Revlon Run Walk is a 5k race running and walking event that is important to cancer survivors and those who want to contribute. Two run/walk events are held annually in Los Angeles, California and New York City and often attended by famous people. All of the proceeds are used to help fight cancer, specifically women's cancers such as breast cancer, ovarian cancer, and uterine cancer through awareness, research, patient counseling, and outreach programs. Money is raised through sponsor donations, runner pledges, and outside public support via text message and social media.