Royal Enfield signs on as official sponsor for American Flat Track
Participating in this sponsorship deal:
About Sponsor:
Royal Enfield is an Indian motorcycle manufacturing brand with the tag of "the oldest global motorcycle brand in continuous production"[3] manufactured in factories in Chennai in India. Licensed from Royal Enfield by the indigenous Indian Madras Motors, it is now a subsidiary of Eicher Motors Limited, an Indian automaker.[4] The company makes the Royal Enfield Bullet, and other single-cylinder and twin-cylinder motorcycles.[5] First produced in 1901, Royal Enfield is the oldest motorcycle brand in the world still in production, with the Bullet model enjoying the longest motorcycle production run of all time.
About Property:
American Flat Track is America’s original extreme sport as well as the guardian of the Grand National Championship series, formally established in 1954 but with roots reaching back to the original speed demons of the early 1900s. At its core, professional flat track racing is a highly competitive, adrenaline-fueled American motorcycle sport featuring customized and production-based motorcycles reaching top speeds of 140 mph on the straights and 90 mph in the corners, all piloted by young, athletic and marketable world-class athletes. American Flat Track is widely regarded as the most prestigious and competitive form of dirt track motorcycle racing in the world. Much has changed over 100 years, but the sport remains perhaps the truest and purest test of man and machine.