Secret signs on as title sponsor for Professional Women’s Hockey Players Association (PWHPA)
Participating in this sponsorship deal:
About Sponsor:
Secret is an antiperspirant/deodorant for women manufactured by <a href="https://sponsorpitch.com/sponsors/procter-gamble">Procter & Gamble</a>. It is sold in the United States, Canada, and Mexico. Secret was launched as the first female deodorant in 1956, after more than 10 years of research that began in 1945. Secret is the only female brand antiperspirant/deodorant in Procter & Gamble’s portfolio of products, which includes male brands Gillette and Old Spice.
About Property:
The Professional Women's Hockey Players Association (PWHPA) is a nonprofit 501(c)(6) organization dedicated to advocating for the promotion of professional women's ice hockey.[1] It was founded in May 2019 following the dissolution of the Canadian Women's Hockey League, which only paid stipends, and player's dissatisfaction in the operations of the National Women's Hockey League. Their goal is to create a sustainable professional league for women's ice hockey.