April 07, 2015
Starwood Hotels and Resorts signs on as official sponsor for New Orleans Jazz & Heritage Festival

Participating in this sponsorship deal:

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STAMFORD, Conn., Apr 07, 2015 (BUSINESS WIRE) --Musically-inclined SPG members are singing a sweeter tune thanks to new, members-only music offerings and once-in-a-lifetime interactive artist experiences. Starwood Preferred Guest® (SPG®), the award-winning loyalty program from Starwood Hotels & Resorts Worldwide, Inc. HOT, -0.78% is partnering with Trevanna Entertainment, a live music consulting agency, to produce another remarkable year of the signature in-hotel music series, Hear the Music, See the World. Additionally, through SPG’s expanded relationship with AEG, the largest sports and entertainment presenters in the world, getting into the world’s most exciting music festivals and the best luxury suites is now a reality.
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