Tecate signs on as official sponsor for Grand Prix of Long Beach
Participating in this sponsorship deal:
About Sponsor:
Tecate and Tecate Light are popular pale lagers named after the city of Tecate, Baja California, where they were first produced. Originally brewed by a local company, Tecate was acquired by Cuauhtémoc Moctezuma in 1955. Tecate is sold in both distinctive red aluminium cans and in twist-top bottles. Tecate Light was launched in 1992 by Hector Emilio Ayala, who was the project manager. <a href="https://sponsorpitch.com/sponsors/heineken">Heineken USA</a> is the exclusive USA importer for the Tecate Franchise.
About Property:
The Toyota Grand Prix of Long Beach is an open-wheel race held on a street circuit in Long Beach, California. Christopher Pook is the founder and promoter which began as a vision while working at a travel agency in downtown Long Beach. It was the premier circuit in the Champ Car from 1996, and was the first event in the World Series each year from 2004. The 2008 race was the last race for Champ Cars as the series merged with the Indy Racing League,[1][2] and is now an event on the Izod IndyCar Series calendar.