Snapshot
February 25, 2020

U.S. Navy signs on as official sponsor for Twitch

Participating in this sponsorship deal:

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About Sponsor:

The United States Navy is the naval warfare service branch of the United States Armed Forces and one of the seven uniformed services of the United States. It is the largest navy in the world, with a battle fleet tonnage that is greater than that of the next 13 largest navies combined. The U.S. Navy also has the world's largest carrier fleet, with 11 in service, one under construction , and one in reserve. The service has 321,053 personnel on active duty and 106,188 in the Navy Reserve. It operates 286 ships in active service and more than 3,700 aircraft.

About Property:

Twitch (formerly Twitch.TV) is a live streaming social video platform owned by Amazon, who's focused on video game lifestyle content including video games, eSports, music and poker. According to internal analytics, there are over 100 million viewers on Twitch every month, with the average viewer watching an hour and a half a day. Twitch sponsorship opportunities include physical and online trade show visibility at Twitch booths and TwitchCon, custom program campaigns for clients around influencers, eSport partner/team/event sponsorship and simple media campaigns. http://www.twitch.tv/year/2014

Read More
MILLINGTON, Tenn., Feb. 24, 2020 /PRNewswire/ -- Navy Recruiting Command has launched an integrated esports campaign that includes partnerships with leading esports entities Twitch, the Evil Geniuses, ESL, and DBLTAP, which will provide the Navy with authentic opportunities to more deeply engage with the gaming community. The objectives are to showcase how Sailors rely on many of the same skills that gamers do, and to make Navy life more relatable to Gen Zers.  
Read more at https://www.prnewswire.com »
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