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June 17, 2015
Verizon signs on as official sponsor for BET Awards

Participating in this sponsorship deal:

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A number of major brands—Coca-Cola, Cricket Wireless, Domino's, Macy's, McDonald's, Nissan, Samsung, State Farm, Verizon and the U.S. Army—are signed on for the 15th anniversary of the BET Awards and the weekend-long BET Experience, or what sales chief Louis Carr calls the "biggest entertainment weekend in black America."
Read more at www.adweek.com »
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