Virgin Money signs on as title sponsor for London Marathon
Participating in this sponsorship deal:
About Sponsor:
Virgin Money is a UK-based financial services company owned by the Virgin Group and founded by Sir Richard Branson in March 1995. It was originally known as Virgin Direct, and pioneered index tracking by launching a value Personal Equity Plan into the market. In the 2000s Virgin Money expanded its operations around the world. In 2010 the company received a banking licence through the purchase of the Church House Trust and has plans to expand into this sector.
About Property:
The London Marathon is one of the biggest running events in the world, and one of the five top world marathons that make up the World Marathon Majors competition, which has a $1 million prize purse. It has been held each spring in London since 1981.