Snapshot
June 05, 2018

Wolf Blass signs on as official sponsor for ICC Cricket World Cup

Participating in this sponsorship deal:

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About Sponsor:

Wolf Blass is an Australian winery based in Tanunda, South Australia within the Barossa Valley wine region.[1] It is a subsidiary of Australian-based global winemaking and distribution business, <a href="https://sponsorpitch.com/sponsors/treasury-wine-estates">Treasury Wine Estates</a>.

About Property:

The ICC Cricket World Cup is the premier international championship of men's One Day International cricket. The event is organised by the sport's governing body, the International Cricket Council , with preliminary qualification rounds leading up to a finals tournament which is held every four years. The tournament is the world's fourth-largest and fourth-most-viewed sporting event. According to the ICC, it is the most important tournament and the pinnacle of achievement in the sport. The first Cricket World Cup contest was organised in England in 1975. A separate Women's Cricket World Cup has been held every four years since 1973.

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The long-term global deal sees Wolf Blass, which has been awarded International Red Winemaker of the Year three times, become the Official Wine Partner of the ICC Cricket World Cup 2019 and ICC World T20 in Australia in 2020.
Read more at https://www.icc-cricket.com »
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