Zep

Marketing Specialist—Channel, Events & Partnerships

Zepp

Los Gatos, CA

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Job Description

Posted On: December 29, 2014

At Zepp, we believe that building teams of strong people will lead to building a strong business. We are currently seeking a marketing specialist to spearhead the development of channel marketing programs, partnership marketing programs, and event marketing strategy and coordination. Position reports to SVP, Marketing and is full-time in our Los Gatos, CA office. Essential Responsibilities Channel Marketing (40%) - Work with global sales team to develop and implement annual channel marketing plans for key accounts - Serve as marketing liaison to the Sales team - Support channel sales initiatives and help grow channel business Event Marketing (40%) – Travel Required - Collaborate with Product Marketing, Business Development, Sales, and PR teams to develop annual event activation plans - Coordinate event logistics and staffing schedules - Identify event marketing opportunities and material needs and work with creative team to develop support materials - Develop and implement event reporting system to evaluate ROI for each event Partnership Marketing (20%) - Work closely with Business Development team to add marketing value to key partnerships - Develop and execute annual partnership co-marketing plans


Required Skills

- 3-5 years relevant experience with a minimum 2 years event coordination - Bachelor’s Degree in Marketing, Business, or a related-field - Excellent attention to detail and quality - Analytical skills to draw conclusions from data and sales reports - Strong communication skills both verbally and in writing - Strong organizational skills: self-directed and capable of working effectively in a fast-paced environment while juggling multiple projects - Dedicated, energetic, and enthusiastic - Ability to lead initiatives with cross-functional teams - Confident decision-making and leadership skills