This position will act as a Director, Events & Experiential Marketing for Univision Communications (UCI) Local Media Los Angeles. The role is to focus on connecting brands with the Hispanic communities through events, field and mobile marketing services.
Responsibilities:
Handle experiential marketing events for our clients from the build-out phase to event execution and final reporting and manage current client relationships.
Able to handle multiple priorities at once, and maintain client and vendor relationships for our Local Media Los Angeles Television, Radio, Digital, and marketing platforms.
Development of plans, proposals, outreach strategies, event concepts and marketing materials.
Actively brainstorm new and innovative ideas for current or future clients.
Measure and understand current, past, and future campaigns, and conceptualize alternative ways to improve and present client campaigns in the future.
Ability to manage time, multi-task, and meet deadlines without being micro managed.
Responsible for client communications, conflict resolution and compliance on client deliverables.
Review all deliverables to ensure internal quality standards and client expectations are met.
Draft and present materials such as pitch decks, project and creative briefs.
Prepare timely executive summaries, event recaps, dashboard reporting and ROI/metrics analysis.
Maintain awareness of current trends in the marketplace and client-related industries, as well as a clear understanding of the client core consumer to recommend strategies and tactics.
BA in Business Administration or marketing preferred.
6+ years of business experience, with progressive sales experience in the Media industry preferred.
Experience working at a marketing event or experiential agency a plus.
Event sponsorship experience a plus.
Critical thinker and independent leader.
Proactive problem-solving skills.
Highly adaptive to changing client needs.
Self-motivated, detail oriented, energetic, persistent and resourceful.
Excellent communication skills.
Must bring exceptional collaboration and teamwork skills.
Must be able to work independently.
Well organized, disciplined and detail oriented.
A solid understanding of Company’s market: products, players, technologies.
