The Event Marketing Specialist is an enthusiastic and motivated Team Leader who supervises the Beverage Brand Ambassador and responsible for making onsite marketing decisions. He/she plans, coordinates and communicates event details to an assigned team and promotes the Coca Cola Brand portfolio through fun and memorable marketing experiences within the CCBCC's Southeast territory. The EMS will execute Retail activations, Grassroots campaigns, Special and Sport events. The EMS engages the consumer with the Coca Cola Branded experiential games and educates them with the facts about our brands through product sampling initiatives.
Responsibilities:
Schedule and plan weekly meetings with the assigned team to discuss the event details and logistics
Coordinate traveling plans to include both hotel reservations for his/her team
Conduct monthly equipment and vehicle inventories and inspections
Responsible for scheduling equipment and vehicle repairs to outside vendors and company fleet department
Support with the set up and break down of marketing equipment at the beginning and end of each event
Engage our consumers with fun experiences through Coca Cola's interactive games and product sampling activations
Promote our Coca Cola brand and educate our consumers about the facts vs. the myths about our brands
Drive commercial marketing vehicles throughout our geographic territory
Comply with company safety training initiatives and create a safe work environment for all employees, customers and consumers
Must have a minimum of one-year of Marketing, Event Specialist, Mobile Marketing or other related experiences.
Prefer one-year of Event Sampling experience
Must possess execellent communication, writing and organizational skills
Must be a self-motivator with the ability to work both independently and with a team
Must have a sociable, friendly and outgoing personality to engage consumers
Valid Driver's License and clean driving record
Must pass a DOT Medical Examination to operate commercial marketing vehicles
