Job Description
Posted On: December 23, 2016
IMG College is the nation’s leading collegiate sports marketing company, offering national, regional, and local multi-platform marketing opportunities targeting 190 million college sports fans – the largest and most attractive sports fan base. IMG College employs more than 700 people in nearly 100 offices throughout the U.S. IMG College is a division of IMG Worldwide, a global sports, fashion, and media business.
In 2014, IMG was acquired by WME, a leading global entertainment agency.
Responsibilities:
The National MArketing Manager for IMG College will be responsible for day-to-day support of the National Sales Team across all IMG properties, with a strong emphasis on IMG College assets.
JOB RESPONSIBILITIES:
- Gain a thorough understanding of IMG business units and marketing assets in order to:
- Interact daily with sales team in order to:
- Review and analyze a brand’s marketing efforts in order to:
- Interface and build relationships with business partners across IMG properties/business units
- Manage the creation of presentation materials to support sponsorship sales
- Manage the development, creation and output of 30% of presentation materials for national sponsorship sales across all categories
- Interact daily with college national sales team in order to provide appropriate sales tools and understand insights and objectives gained from client meetings
- Communicate sales timeline and status of national sales team prospects to entire support team and coordinate efforts of all support stakeholders (research, activation, etc)
- Manage the follow-up process and materials output for on-going national dialogue for partnerships with a target investment range between than $3MM – $8MM annually
- Other duties as assigned
Required Skills