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Sponsorship Marketing Associate

SunTrust (now part of Truist Bank)

Atlanta, GA

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Job Description

Posted On: July 18, 2017

Description


Primary responsibilities

  • Evaluates, investigates and responds to marketing sponsorship proposals, including research of potential sponsorship opportunities meeting stated criteria.
  • Plans and executes sponsorship activation projects, including administration and documentation of credentials or other sponsorship benefits, detailed communication and logistics for activation events.
  • Manages all budgets, forecasts and commitments, including post-event billing of charges.
  • Inspects and evaluates facilities and/or venues for suitability relative to sponsorship objectives.
  • Leads agency and/or additional staff in the activation of programs, properties or concept development to support the initiatives across the footprint


    Required Skills

    Qualifications


    Minimum job requirements

  • Five(5)+ years experience in event and/or sponsorship marketing for a major corporation or marketing agency.
  • Skilled in proposal evaluation, asset valuation techniques and practices
  • Experience in contract negotiation and management, including asset administration.
  • A consummate professional. Maintains composure when confronted with difficult people and/or situations. Mature and confident with a positive outlook.
  • Highly developed communications and organizational skills. Articulate, persuasive, and demonstrates a balance of assertiveness and relationship-building. Thoughtful in communicating a "no" such that client relationships can be maintained and nurtured.
  • Detail oriented and deadline driven. Strong multi-tasking and time management skills
  • Excellent team player with the ability to work independently
  • Financial acumen - Management/Cost accounting. Strong Excel, Power Point, Word, and Microsoft Project (or other planning software) skills
  • Bachelor's degree, preferably in business or marketing
  • Travel is expected, and may be required up to 20% of this job, which may include evenings, weekends and/or holidays. Must have valid drivers' license, have access to personal transportation, and be able to secure credit in own name.


    Preferred job requirements

  • Graduate degree, preferably in business or marketing
  • Enthusiasm, "can-do" spirit, relentless pursuit for excellence and "doing the right thing"
  • Sense of urgency in responding to needs and opportunities; a bias for action
  • Takes personal ownership and accountability for work
  • Resourceful, creative problem-solver