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Partnership Marketing Specialist

Academy Sports and Outdoors

Katy, TX

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Job Description

Posted On: October 12, 2017

Responsibilities:

  • Drive integration of partnership marketing assets across the media mix
  • Develop, manage and execute promotional programs, sweepstakes and cross-functional opportunities
  • Lead the execution across our marketing partnerships by creating value-adding engagements that continue to elevate the brand, drive traffic and build customer relationships
  • Lead the project coordination for all aspects of marketing and promotions for new store openings
  • Work with advertising, graphic designers, public relations and website designers to help facilitate promotion of grand opening events
  • Partner with store operations for execution of new store events and programs
  • Manage the execution of licensed marketing plans and Hot Market opportunities by leveraging and maximizing partnership assets across marketing channels
  • Partner with agencies and partnerships to meet asset delivery timelines, an ensure flawless execution of programs
  • Mange new store budget development and planning
  • Provide partnership recaps and proof-of performance and metrics of success
  • Develop a thorough understanding of Academy policies, procedures and safety rules
  • Duties may change; team member may be required to perform other duties as assigned


    Required Skills

    Work Experiences:

  • 5+ years of partnership marketing experience
  • Sports, outdoors and lifestyle partnership experience preferred
  • Event activation experience with brands or agencies


    Skills:

  • Strong interpersonal, written, and verbal communication skills, with the ability to create thorough documentation and interface effectively with individuals at various levels
  • Ability to remain organized, pay strict attention to detail, and meet critical deadlines within a high volume, fast-paced environment
  • Excellent time management skills, with the ability to support multiple projects simultaneously
  • Capable of working effectively with minimal supervision
  • Strong presentation skills, with the ability to independently and effectively lead and administer meetings
  • Demonstrated ability to take initiative and operate with a sense of urgency
  • Proficient use of Microsoft Office programs, including Word and Excel


    Education:

  • High School diploma or equivalent required
  • Bachelor’s degree in Marketing, Business or relevant field of study preferred


    Physical Requirements & Attendance

  • Acceptable level of hearing and vision to perform job duties
  • Ability to lift up to thirty pounds unaided
  • Adhere to company work hours, policies, procedures and rules governing professional staff behavior
  • Regular attendance required
  • Up to 50% travel, as needed
  • Ability to work flexible hours such as evenings, weekends and holidays as necessary