WE’RE REIMAGINING SPORTS AND TECHNOLOGY.
DraftKings is bringing sports fans closer to the games they love and becoming an essential part of their experience in the process. An industry pioneer since our founding in 2012, we believe we can continue to define what it means to be a technology company in sports entertainment. We love what we do and we think you will too.
THE STRATEGY BEHIND THE GAME.
DraftKings’ Events & Experiences team is seeking a Director of Events & Experiences to take a key role in executing our events & experiences strategy. The Director will report to the Head of Partnership Activation, Events & Experiences and will join a dedicated team. Your main responsibility is the end-to-end execution of the events.
WHAT YOU’LL DO AS A DIRECTOR OF EVENTS & EXPERIENCES:
Research and provide options for events, including markets, venues, and hotels that are on budget and strategy.
Maintain established event budgets, oversee vendor payments, oversee recap report and processes for all events, and assist with contracts as needed.
Execute branding strategy for each event, including sponsors and sponsor activations.
Oversee event timelines and end-to-end planning with manager and associate.
Work with internal brand, acquisition and VIP teams to meet their objectives.
Collaborate with Partnership Activation team to concept and execute experiential plans to life.
Work with Brand Partnerships to assist in development and packaging of event sponsorships and execute the activation plans when sponsors are sold in.
Bachelor’s degree required.
10 years of strong event management experience, ideally in the sports or entertainment industry.
Previous experience in event marketing and activation of sponsorships.
5 years of management experience.
Ability to take direction from the top while overseeing a team to achieve a common goal.
