Toyota signs deal with American Hockey League Local Toyota dealers are continuing their long-tenured partnership with the Crunch, whose official car is Toyota. Toyota was also a proud title sponsor of the Crunch’s record-setting Toyota Frozen Dome Classic on Nov. 22, 2014, and was a presenting sponsor of the Mirabito Outdoor Classic on Feb. 20, 2010, the first outdoor game in AHL history.
Essensa signs deal with American Hockey League NEW YORK/SPRINGFIELD, Mass. ... The American Hockey League (AHL) and Essensa, a national group purchasing organization (GPO), today announced a new, multi-year partnership. Essensa will become a sponsor of the AHL Marketing Meeting and AHL Annual Meeting, and will be the Official GPO of the AHL, providing cost-saving opportunities to the league and its participating AHL member clubs. This agreement was brokered by Denver-based Impression Sports & Entertainment.