Academy Sports and Outdoors signs deal with Big 12 Conference "Academy Sports + Outdoors and our customers across the Big 12 share the same passion for having fun, being outdoors and creating memories together. We're excited to continue connecting them to the sports or schools they love through this partnership," said Lawrence Lobpries, Academy Sports + Outdoors' senior vice president of marketing. "Teaming up with the Big 12 will allow us to showcase our assortment of fun sports, outdoors and recreational products to even more Academy customers across the region and nation."
Community Blood Center of Greater Kansas City signs deal with Big 12 Conference IRVING, Texas – The Big 12 Conference announced today that Community Blood Center of Greater Kansas City will serve as a proud partner of the Phillips 66 Big 12 Men’s and Women’s Basketball Championships, beginning in 2020.
Anheuser-Busch InBev sponsors Big 12 Conference NEW YORK — Today, Anheuser-Busch and the Big 12 Conference announced Natural Light Seltzer as the Official Hard Seltzer of the Big 12 Conference. The announcement marks the first of its kind for college sports and provides exclusivity nationally in the seltzer category.
Primesport sponsors Big 12 Conference IRVING, TX – The Big 12 Conference and Big 12 Sports Properties announced that they have partnered with PRIMESPORT to offer Official Fan Hospitality and Travel Packages for the 2019 Dr Pepper Big 12 Football Championship Game and 2020 Phillips 66 Big 12 Men’s Basketball Championship. PRIMESPORT is a division of On Location Experiences, a premium hospitality business and a leader in providing direct access to some of the biggest events in sports and entertainment.