3M signs deal with Birds of Prey World Cup 3Mâ„¢ Thinsulateâ„¢ Insulation to Sponsor Birds of Prey World Cup 2011 St. Paul, MN, December 1, 2011. As part of a three-year sponsorship with the Vail Valley Foundation, 3Mâ„¢ Thinsulateâ„¢ Insulation has announced their sponsorship of the Audi Birds of Prey World Cup ski event December 2-4, 2011 in Beaver Creek, Colorado. The Audi Birds of Prey World Cup is the only men’s World Cup stop in the United States and is one of the world’s premier ski events. Beaver Creek Mountain is home to the formidable Birds of Prey racecourse, challenging an international roster of top athletes for three days of racing including Downhill, Super G and Giant Slalom. A festival atmosphere surrounds the on-mountain venue which is easily accessible, free and open to the public. At the event, 3Mâ„¢ Thinsulateâ„¢ Insulation will be hosting a tent near the finish area and will be giving away fun swag items as well as hosting a three-day promotion to give away three SpyderÂ® ensembles featuring 3Mâ„¢ Thinsulateâ„¢ Insulation. The event is part of an ongoing collaboration between the 3Mâ„¢ Thinsulateâ„¢ Insulation and SpyderÂ® brands, which aims to drive the spirit of technical excellence and performance in the ski and outdoor industries. For more than 30 years, those who face the cold have trusted the 3Mâ„¢ Thinsulateâ„¢ Insulation brand to deliver warmth and comfort. From its initial launch in 1978, 3Mâ„¢ Thinsulateâ„¢ Insulation has become one of the world’s most recognized brands in the outerwear, footwear and accessories markets. For more information visit Thinsulate.com or become a fan on facebook.com/thinsulate.