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Canelo Alvarez

Sponsor

MX

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Property Summary
Santos Saúl Álvarez Barragán (Spanish pronunciation: [sa?ul ?al?a?es]; born July 18, 1990), commonly known as El Canelo, from canela, Spanish for cinnamon, in reference to his red hair; is a Mexican professional boxer in the Light Middleweight division.[1] He is the former WBC, WBA, and Ring Magazine Light Middleweight Champion.[2][3][4] He is promoted by Oscar De La Hoya's Golden Boy Promotions.[5]
Deal
10/2018

DAZN signs deal with Canelo Alvarez

Oscar De La Hoya's Golden Boy Promotions stable of fighters, including Canelo Alvarez, the unified middleweight world champion and boxing's biggest superstar, have long been stalwarts of HBO. But with the premium cable network's recent announcement that after 45 years of putting on most of the biggest fights in boxing it was bowing out of the sport at the end of the year, they were in need of a new broadcast home -- and they have landed a very lucrative one with new sports streaming service DAZN through 2023.

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