Unilever signs deal with Chelsea FC As part of their commitment to Premier League football, Sure recently launched the Goal Pressure Index, analysing player performance at the key moments in a game. As the season progresses, Sure will be creating regular content on its football-dedicated Twitter channel, with fans gaining the opportunity to win tickets to matches at Stamford Bridge.
William Hill partners with Chelsea FC Chelsea Football Club is delighted to announce William Hill as our new official betting partner. The three-year collaboration will see Chelsea working alongside one of the biggest and most established bookmakers in the industry, with more than 80 years’ experience in betting.
Nike partners with Chelsea FC Chelsea and Nike Inc. have agreed to the second-biggest apparel deal in English soccer. The U.S. sports manufacturer will pay as much as 60 million pounds ($87 million) per season over at least 10 years to outfit the Premier League team starting in 2017, according to people familiar with the matter.
Beats Electronics signs deal with Chelsea FC Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of world-class consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. They are the global market leader in the premium headphone market.
Carabao Energy Drink partners with Chelsea FC Carabao was founded in 2002 by Thai folk singer and celebrity Aed Carabao. The logo of a buffalo skull featuring a red bird is one of Thailand’s most recognisable commercial symbols, and over the next three years it will become even more familiar to our worldwide fanbase of more than 500 million people, appearing regularly across our market-leading digital and social media platforms where we have a following of more than 70 million.