Anheuser-Busch InBev signs deal with Detroit Red Wings DETROIT – The Detroit Red Wings today announced that Anheuser-Busch has signed on to a multi-year agreement as a Landmark-level partner at Little Caesars Arena. As part of the sponsorship, Anheuser-Busch will be the naming rights partner for three areas of the venue--the stylish “Budweiser Biergarten,” as well as the main concourse “Goose Island Pub” and celebratory “Bud Light Upper Concourse Bar” inside the arena. Bud Light will also be the official domestic beer of the Detroit Red Wings.
Labatt signs deal with Detroit Red Wings DETROIT – The Detroit Red Wings today announced that Labatt Blue, a pilsner beer imported from Canada, has signed on as a Landmark-level partner and will become the team’s official and exclusive Canadian import beer. As a Landmark partner at Little Caesars Arena, Labatt will have a branded Labatt Blue Zone bar on the main concourse, as well as sponsorship rights to the Labatt Blue Club located in the north end of Little Caesars Arena. Labatt Blue began its partnership this season and is currently the official Canadian beer of the Detroit Red Wings.
Huntington Bancshares sponsors Detroit Red Wings DETROIT, March 20, 2017 /PRNewswire/ -- Olympia Entertainment today announced that Huntington Bank has signed on to a multi-year agreement as a Landmark-level partner at Little Caesars Arena. As part of the sponsorship, Huntington becomes the official consumer banking partner of the Detroit Red Wings, and assumes naming rights for the northwest entrance.
Michigan First Credit Union partners with Detroit Red Wings DETROIT, May 18, 2016 /PRNewswire/ -- Olympia Entertainment is proud to announce that Michigan First Credit Union, the official credit union of The Detroit Red Wings, is its first Cornerstone Partner for Little Caesars Arena with its sponsorship of several initiatives, including the coveted title sponsorship for the unique gondola seating location right above the action.
Little Caesars Pizza partners with Detroit Red Wings The new, 20,000-seat Detroit Red Wings venue has been named Little Caesars Arena.Tanya Moutzalias | MLive.com DETROIT, MI - Little Caesars Arena is the name of the new Detroit Red Wings arena that's been rising along Woodward Avenue in downtown Detroit.