TikTok partners with FC Bayern Munich FC Bayern Munich and video-sharing platform Douyin have entered into a partnership. Douyin, which is known outside of China as TikTok, becomes FC Bayern’s official partner for short videos in China, where it is a fast-growing and currently the most popular social media platform. It is the company’s first partnership with a football club.
Varta AG sponsors FC Bayern Munich FC Bayern is pleased to announce a new partnership: VARTA AG, the leading German technological provider of battery solutions and energy storage systems in the B2C sector, headquartered in Ellwangen (Baden-Württemberg), is a new Official Partner of the German record champions. The duration of the partnership is initially set at three years and thus runs until the end of the 2022/23 season, with the main contents being the use of FC Bayern's digital reach and utilization of trademark rights. In addition, VARTA AG will become the Official Partner of the FC Bayern Kids Club.
Vejo partners with FC Bayern Munich Record German Champions, FC Bayern Munich have today announced global personalized nutrition company, Vejo, as the club’s Official Sports Nutrition Smart Blending Device in North America, Germany, Austria, and Switzerland. Vejo stands for creative thinking in sports nutrition and is the first manufacturer of a capsule-based mixer.
Stryking Entertainment sponsors FC Bayern Munich The Fantasy Sports challenge system that Stryking has developed for "Football-Stars" will provide gameplay for the digital collectibles, allowing fans to use non-fungible tokens player cards of real sports stars in special challenges to compete against each other. Users build virtual line-ups with their player cards and play against the line-ups of other users, with results calculated based on real-live results or historical data. This mechanic allows users to increase the value of their player cards, which they can sell on the marketplace.