The Borough President of NYC along with SAAF CAMP (NCD Prevention Program) are putting into motion a campaign that will assist in the prevention of Non Communicable Diseases (the world's leading cause of premature deaths; such as heart attack, stroke, diabetes, high blood pressure, lung and kidney disease, etc.). These conditions are Preventable with access to education and healthy lifestyle disciplines and practices.
The campaign will run from June 2014 - the end of 2015. It will begin (and end) in NYC and spread simultaneously to international markets. It will directly impact 1,000 lives via sponsorship issued to partake in a healthy lifestyle training program. Overall, it will make in excess of 43,000,000 impressions via a collective of vehicles such as but not limited to 60+ Major Concerts (taking place in NYC), radio television, publications and social media.
The campaign will produce a tangible stat that is based on the participants of the training program. This stat will then be instrumental in the further means of development for NCD Prevention in NYC (and worldwide). We are looking to attach sponsor(s) that fits within "Healthy Lifestyle" practices and disciplines.
Sponsor(s) must fit into a Healthy Lifestyle!
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