Suzuki partners with Indian Premier League Mumbai: As an advertiser, if there’s one thing that you can bank on in India, it is cricket. And, the most recent addition to the school of thought is car maker Maruti Suzuki India Ltd, which has opted to be a ground sponsor for the ninth and 10th seasons of the Indian Premier League (IPL), the popular Twenty20 tourney.
FreeCharge sponsors Indian Premier League "We are delighted to have FreeCharge on board. The new association reaffirms the growing value of VIVO Indian Premier League. We look forward to a successful partnership with FreeCharge over the next couple of years and hope that it blossoms into a mutually beneficial association for both the parties," said Rajeev Shukla, chairmain, IPL.
CEAT partners with Indian Premier League KOLKATA: CEAT Tyres, the flagship company of RPG Enterprises, has signed a three-year strategic timeout sponsorship deal for the Indian Premier League (IPL) for an estimated Rs 12-15 crore per year, a top media planner said. The deal between CEAT and the Broad of Control for Cricket in India was facilitated by Professional Management Group, owned by Sam Balsara's company Madison World and Sunil Gavaskar, sources said. It will cover IPL seasons 8, 9 and 10.
Star India partners with Indian Premier League However, it was Star TV which inked a six-year deal with the BCCI that allows it to telecast 96 international matches to be played in India till March 2018. A bid worth Rs 3,851 crore by Star TV - Rs 150 crore more than Sony's - was enough to seal the contract with the money-minting BCCI.