Vodafone signs deal with Irish Rugby Football Union O2 Ireland was previously the sponsor of the IRFU, initially striking a deal in 2006. The two organisations then renewed their partnership in 2011 for another five-year period. However, O2 Ireland's parent company was acquired by Three's parent company, Hutchison Whampoa, in June 2013.
Cadbury signs deal with Irish Rugby Football Union The much-loved Cadbury Boost was today unveiled as the official chocolate bar of the IRFU at the launch of the new partnership between Cadbury and the IRFU. Fresh from the historic win over France, Ireland winger and new Cadbury ambassador Tommy Bowe was on hand at the Aviva Stadium today to make the announcement. We are really excited about the potential for Touch rugby in Ireland, and with the support of Cadbury Boost we look forward to being able to deliver an exciting fast paced variation of the game. The partnership also sees Cadbury Boost become the official sponsor of Touch rugby as the IRFU look to develop the sport nationwide in 2015.
Sony signs deal with Irish Rugby Football Union Sales and marketing marketing manager at Sony Mobile Ireland Russell Keating added: “We are delighted and very proud to be a partner to the Irish Rugby team. Like the team, our Xperia Z3 range demands greatness. Not only does it offer the ultimate in design, technology and mobile entertainment, it also offers the highest levels of endurance with a two-day battery life and highest waterproof ratings in a premium light package.”